Are you going to create an app like William Hill and make it thrive? Check out our article for more information on how to develop online sports betting apps for iOS and Android.
Table of contents
Intro Four challenges to consider while developing a betting app What makes William Hill the most popular sports betting app? How to make your bettings app secure How much does it cost to create an app like William Hill? Top ways to generate money with a betting app Summing up
The internet has changed every aspect of our life, and sports betting hasn’t become an exception. Nowadays you don’t need to visit casinos or football matches to place a bet. You can place your bets while sitting on the beach or driving home. Overall, the betting industry took a step further, and now you can place a bet in any casinos or betting clubs all over the world.
Today there a vas array of online casinos and sports betting app. The app gambling industry is said to generate up to $565bln by 2022, according to Businesswire .
Going forward, the global economic growth, change of gambling habits, and the legalization of online casinos and sports betting will drive growth. The sports betting industry is said to grow faster than online casinos. Let’s find out how to build a mobile sports betting app.
Four challenges to consider while developing a betting app
Building a mobile sports betting app isn’t as easy as it may seem. There are several things you need to consider before going in for mobile app development. Getting a license, app store release, payment system are only a few challenges to overcome before launching a sports betting app.
Get acquainted with online gambling laws
Before going in for creating sports betting apps, you need to get a license for online gambling. Without the license, you cannot enter the online gambling sphere. Licensing is your first step towards developing a successful mobile app for sports betting.
Note, we’re not experts in gambling laws and licensing. The following data is for information only. Countries all over the world have different regulations and laws to regulate the online gambling industry. You need to go over the laws of a particular state or country.
Also, you can hire a lawyer to speed up the processes. Here’s some general information on rules and regulations for getting an online gambling license:
Starting an online gambling business may be tricky in the US since there are only several states like New Jersey and Nevada where online gambling is legal.
Each European country has its own laws and regulations for online betting business. Most EU countries allow some types of online gambling. For example, online gambling is illegal in German, but it’s relatively easy to get a license and launch your online betting business in Italy.
Australia has the most favorable environment to start an online betting business. It’s completely legal to own and run a betting business once you get the license.
In other words, obtaining a license can be a real challenge. You need to run through all the laws, rules, and regulations of the country where you’re launching your betting app beforehand.
How to upload a sports betting app to the App Store or Play Market
It wasn’t until 2017 when Google let developers add gambling apps to the Play Market. But still, some age restrictions prevent young users from installing and using gambling apps. Moreover, you need to get a gambling license before uploading the app to the Play Market. And one more thing to mention, Google insists that all betting apps should be free.
Apple generated the set of rules that you need to follow in order to publish your app. They’re quite similar to Google. You should get a betting license, place age restrictions, have a geo-fence, and make it free. Getting to the App Store or Play Market isn’t as difficult as you may think. Just follow the guidelines and you’re halfway there.
Payment system integration
Betting cannot be complete without a payment system that will make all the transactions fast and secure. There are several payment systems that can be easily integrated into a sports betting app - Skrill, Stripe, and NETELLER . A few words about what payment system you should choose for your William Hill-like sports betting app.
Skrill has become a top payment platform for online gambling since it provides anonymous transactions and a fast way to cash out wins.
Stripe is an easy-to-use and to-integrate payment system. Note, Stripe has some regulations about its usage for online betting apps.
NETELLER has millions of active users all over the world. The payment system has no rivals when it comes to security, speed, and anonymity.
User-friendly and intuitive design
Sports betting apps should attract users. That’s why you have to pay your attention to intuitive UX/ UI design and user journey through the app. Taking into account the latest trends, mobile apps have to be simple and easy to use. Despite the trend of minimalism, small animations won’t hurt.
contact us, and we’ll help you build a top-notch app and achieve your business goals much faster!
Need more information on how to build a sports betting app? Then contact us , and we’ll help you build a top-notch app and achieve your business goals much faster! At mova.io, we’re turning app ideas into top-notch mobile app solutions. Don’t forget to check what we’ve already built .
What makes William Hill the most popular sports betting app?
William Hill brings online gambling to all mobile devices. It’s a free app available for both iOS and Android devices. William Hill isn’t the only mobile betting app. There are dozens of others, but William Hill deserves a much closer look.
So what’s special about William Hill?
Comprehensive analytics
William Hill collects full information about players, matches, and updates the last score in real time. The following information helps users make the right decision and place a better bet by analyzing their risks and chances. Of course, the app doesn’t guarantee winning bets, but it helps make wise decisions.
Stable performance
No one will use a sports betting app that has bugs, errors, and lags. A few bugs or errors are more than enough to lose the lion’s share of your users. So William Hill has separate native apps for iOS and Android ensuring the best user experience and bug-free performance.
Building hybrid or cross-platform apps is a much cheaper way to kill two birds with one stone and reach iOS and Android users. On the one hand, you get twice as many users, but on the other, they won’t be satisfied with your app because of bugs and non-native performance.
Why should you go for native app development?
Native apps are stable.
They load and refresh faster.
Native apps have no rivals when it comes to design and UI.
Key features of the William Hill app
William Hill has tones of features, including basic ones and additional. The app offers the widest choice of betting markets and sports. William Hill features more than 50 sports and markets to choose from. Users can place their bets wherever they feel luckier.
Basic features to consider while developing online sports betting apps
Login and registration
Users need to sign up or log in to start placing bets. The most common way of user registration is email and password. But it’s better to integrate several registration ways, including a phone number and Facebook. Don’t forget to add a “Forgot password” section to make your app user-centric.
Wager creation
When it comes to betting apps, creating a wager is the most crucial part of any sports betting app. Players should be able to choose an event, set picks and bet amounts.
List of wagers
Users need to see a full list of categories and events before placing bets. It would be better if players can sort out events according to dates, status, winning rates, etc. Moreover, consider implementing a suggestion system, so your users could see recommended events based on the user’s previous betting activity.
Wallet
Developing a convenient wallet will make your app more user-friendly. It helps users cash in and cos out the money in a few clicks. Players just need to add card credentials to the wallet and verify the card. It’s also important to provide an opportunity to delete or change cards.
Menu
Your betting app definitely needs a menu bar where users can read the gambling policy and contact managers or supports agents if necessary.
Notifications
Users will love your app when it notifies them about upcoming events, new wagers, or any other changes. That’s why implementing push notifications is a great idea. Moreover, notifications help drive better engagement.
Are you going to create an Android sports betting app? Check out Android mobile app development to get more information on how to build apps for Android devices.
Advanced features of William Hill
Live matches
Every better would like the possibility to watch live matches, wouldn’t they? Live matches help players feel more involved in the process and place last-minute bets.
Place in-play bets
Real-time scores and live matches help users get directly involved in match actions. With William Hill, players can easily bet up to the cards, corner stats, minute goals, or place ball-by-ball tennis bets.
Match schedules
Players can organize their betting activities and get a much better app experience with a built-in match calendar. And reminders will help to take advantage of in-play betting without missing important events.
Promotions
Regular promotions for active players, as well as newcomers, help engage users and provide a more dynamic user experience. Credits, different activities, and push-up notifications make your users active and engage them.
Partial cash-out
Players can get a partial cash-out while waiting for the rest to play out.
Customer service
Users can easily contact the support. Players can easily reach William Hill support agents via phone, live chat, email, or social media.
Easy deposit and withdrawal
There are three ways to deposit money with William Hill - use William Hill’s kiosks, redeem rewards cards, and make bets directly from the kiosks. But there is only one way to withdraw the money. You can only receive cash from the betting shop.
For more information on developing a sports betting app for iPhone, please visit iOS mobile app development .
How to make your bettings app secure
When creating an app like William Hill, it’s important to think about its safety and security since the app deals with private and banking information. No doubts that such apps should get the highest security standards. Moreover, betting apps need to be well-protected against irresponsible gambling and fraudulent actions.
To make your app secure, you need to complete your app with a vast range of support options, including deposit support, customer’s account support, and restriction support. One more important thing that has to be well-protected is your server. For example, William Hill uses the Thawte SSL web server that encrypts all transaction data.
How much does it cost to create an app like William Hill?
Developing mobile applications isn’t as expensive as it may seem. We’ve made a ballpark estimate on how much it costs to make a sports betting app.
Development time
Cost
Admin Panel
3-4 weeks
$5,000+
Backend Development
6-8 weeks
$5,000+
Mobile Development
10-12 weeks
$10,000+
Design
3-6 weeks
$1,000 - $2,000
Total
~ 4 months
~ $20,000
With mova.io, you can get a top-notch sports betting app for $20,000. Note, the following estimate can be used for information only. While estimating, we’ve used our average hourly rate of $50. It’s hardly possible to estimate how much the app development project costs since there’re too many variables, including mobile operating platforms you’re going to reach, development teams, app features, etc.
Top ways to generate money with a betting app
There are two primary reasons why people invest in app development and make apps. They either need to solve particular business problems or generate money. And when it comes to generating money, William Hill-like sports betting apps have no rivals. So let’s find out how you can earn money with your sports betting app.
There are several ways of making money with your sports betting app:
In-app advertising
Charge fees
Paid subscriptions
The following ways are common to all apps. But there is one more way how bookies can make money. The real profit of bookies comes from the margin between the bets and the bettors.
Summing up
Building sports betting apps needs not only skilled developers but also patient lawyers. Why patient lawyers? You need to get an online gambling license to launch your sports betting business.
The process of obtaining the license can be long and rather stressful. It’s cam take up to a year to get a gambling license. So while looking for developers, it’s better to pay your attention to development agencies that have already dealt with the gambling industry. At mova.io, we’ve already built and launched several betting apps.
Another thing to consider is the app development cost. Developing a sports betting app may cost you around $20,000 and take up to 4 months. But if you want to get a fully-functioning app for two platforms, get ready to double your budget.
Have a question? Just write to us at:
📮 mail@mova.io
